Making a Good Impression on Your Guests

The first impression formed about a bed and breakfast home happens the minute your guest sees your inn and walks up to your front door. The next impression occurs in the first thirty seconds when they are greeted. Each innkeeper has his or her own unique strengths and assets that can serve as a strong marketing feature. As a B&B innkeeper or an aspiring innkeeper, you must determine what these are and how you can best use them. This article is part of our series of worksheets for aspiring innkeepers.